My kids love the Berenstain Bears. Especially my oldest, it is currently her favourite show; as such my wife and I get to hear/see it sometimes as they watch on Netflix.
Sarah (my wife) pointed something out the other day which gave me pause. She pointed out that the Berenstain Bears remind her of who we want to be, they challenge her to remember things like family time, or the importance of Dad teaching the kids to build their own kite instead of picking one up at the store. This observation led to a conversation that I would like to invite you all into.
Now I’m not saying The Berenstain’s are without fault (I agree that it’s unfortunate that Papa is generally portrayed as an idiot etc…), however there is a certain goodness there. They live in a family who loves each other, they value their community, they are encouraged to help out the left out kids at school, and I could go on
However these aren’t the kinds of families the media usually puts in front of us, when we think of families from TV we are drawn to The Simpsons, Modern Family, The Family Guy (All of which also feature dolt dad syndrome). Sometimes we get to Everybody loves Raymond etc. which is okay but thrives on dysfunction.
Not often do these examples call us upward.
Now I remember making countless arguments to my parents as a teen that the media I was consuming wouldn’t drag me down, and in large portion I wasn’t totally wrong. What I was saying is that watching “Half Baked” wouldn’t make me start smoking pot, listening to Limp Bizket wouldn’t make me want to “Break Stuff”. They didn’t, but what about heroes and culture that challenges me to move upward? Not just that I can avoid being pulled down by, but that pulls me up? It’s rare.
It seems that now the majority of our heroes have become so “relatable” that we are pleased just not to stoop to their level. Anyone really look up to Dr. House? How about Jack Bauer, he’s cool but does he challenge you to be a better person? Iron Man?
Captain America has come back into the public consciousness lately thanks to Marvel and DC exploding the comic move market. The Captain is many people’s favourite Avenger. He has the worst powers. Why do people love him? Almost always, because he’s good. He’s a good guy who challenges us to be better, this was the function of heroes; they called us to something higher. If you are unfamiliar with the Captain America storyline the basic story (apologies to comic fans if I screw this up) is that Steve Rodgers was a small weak man, however he always was drawn to fight for the little guy and to stand up to Evil (specifically to join the war effort). Eventually he is injected with a serum and achieves the peak of human fitness, strength etc. give the guy an indestructible shield and we are off to the races! But at his core he remains a fighter for those weaker than himself, he can make mistakes, but he always tries to do things the right thing. This is who our heroes were.
And then came Spider-Man (again apologies to my comic fan friends who know FAR more about the genre than I). In my understanding Spider-Man was created by Stan Lee & Steve Ditko, to reflect a more human super hero. Specifically a more teen relatable super hero. When you read the Spider-Man comics (or watch the movies) you see quickly that Peter Parker is a conflicted guy. He is still good and makes the unselfish choice more often than not, but there is always a conflict there. If he wasn’t Spider-Man he would be able to get the girl, get better grades, he wrestles with the selfish choice.
This in and of itself isn’t a bad thing. Art is at it’s best when we can identify with it, we all face these conflicts, we connect with characters who are conflicted too. We want to see how they wrestle through and many (like Spider-Man) come to admirable conclusions. however the trend continues, we keep moving along these lines, making our heroes more and more relatable, more and more conflicted. Pretty soon we are left with the anti-hero, the “hero” driven by revenge, the “hero” who can justify any means, the hero whose brilliance is seemingly fuelled by depression and contempt, the hero whose motivation is rebellion, the hero who we don’t want to be like.
Art should be relatable, we should connect with it, we should connect with the characters especially the protagonist.
But what does it mean when our societies heroes are more tragically flawed than inspiring? What happens when they don’t pull us upward?
Likes, Comments and Shares (and what they mean)
So you know, this week’s post is going to be a little different than most…
As a fairly avid social media user I tend to get a few questions about Facebook. Everything from how to edit your profile, to what strategies companies should employ to engage their customers. Lately I have been asked the same question by a few people though so I thought I would give a quick rundown on here. Hope it’s helpful!
The question is: What exactly do likes, comments and shares on Facebook do and why do people ask me to do them?
There are a few layers we can answer this on, so let’s start at the most simple and work our way down the rabbit hole.
Level 1 – Basic function: You probably already know this.
Like: If I click “like” on this status. Both the artist and the world can see that I appreciate this content. It helps people know what they should be posting; it’s just a little show of support.
Comment: If I choose comment, I can drop a quick note or question. This allows for the “social” in social media; this allows for interaction. As much as someone may appreciate your “like” they can’t tell you they appreciate it & even if they try you won’t receive a notification to let you know.
Share: Sharing is caring. If I clicked “Share” on Shane’s status I would be sending out his content to all my friends. Might make some sense in this situation, but even more if his status said: New album coming out on Oct. 23!. Clicking share allows me to actively spread the word. Share is also useful when you see content you just really love:
When you see a great article or link, “share” allows you to spread it to more of your friends, give them a chance to read/watch/listen/interact with the content you found helpful. As you can see on this post. 65 liked 18 shared.
Note: Liking a page is different than liking a status/link/photo when you like a page you are essentially subscribing to their updates or asking facebook to show you what they post.
Level 2 – Hidden Personal Function: Where things get interesting…
Facebook has an algorithm hidden inside your account. It’s called Edgerank. Edgerank’s job is to sort out what content you ACTUALLY want to see. Sometimes it’s nice often I hate it…but it’s there. What edgerank does is look at what content you find interesting and fill your newsfeed with that, how does it know what you find interesting? By tracking your interactions!
So… If you “like” Rubbermaid and always click “like” or often comment on Rubbermaid’s statuses, facebook is going to assume you REALLY like rubbermaid and update you on everything they do. But if you “like” Mc Donalds and never ever like/comment/share then after a while facebook will assume you don’t actually care about McDonalds that much and remove them more and more from your newsfeed. This happen both with pages you like as well as your friends.
Level 3 – Why people/companies/artists/bloggers/”inspirational” posts ask you to like/comment/share
There are a number of possibilities.
The same is true of shares but even better. People who share are your best friends when you are trying to get the word out about something. Sharing essentially posts that content right into all your friends newsfeeds, exactly the same as if you posted a status. Shares, do exactly that, they say to your friends…I think this is cool and want to pass it along to you.
So hopefully I helped make things a little more clear for those who are interested. For the rest of you…it’ll be back to normal next week
So go ahead, like, comment and share away! Help expose great content you like to your friends and avoid people who just want to feel cool.
P.s. If you like what I do on this blog, feel free to like, comment and share it around! Reasons 1-3 apply. If you are in the article there are little share buttons below to make it easy. Thanks!
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